Designer and Retail Branding – why you no longer need to rely on opaque film

Branding the front of any building can be full of challenges. Whether you’re a retail store, an office or a service provider. You want a combination of clear advertising, branding for your business and a cost effective, long lasting effect. Combined with privacy for the customers and employees inside your business. Until recently, if a business wanted to hide certain areas behind their glass windows, or interior glass areas, the only option open to designers was to use an opaque window film. This could be black-out, white-out, frost etc. The other alternative would be an exterior mounted wall wrap. Both options have their own pros and cons.

Opaque window films are useful; however, they turn glass into a wall. This then limits the possibility of utilising the area for advertising. Wall wrap on glass can have a great effect too. However, it can be directly affected by the elements, vandalism, or cleaning. HDClear3 is your answer for exteriors of buildings, mechanical spaces, false walls and storage room. To provide privacy while offering advertising and branding options.

HDClear3 – Visually Opaque Window Film with 1-Way Visibility

If you are looking to brand a retail store where you light an image from behind, HDClear 3 gives you the option of putting the film on the inside and face the image outside. There are so many additional benefits of using HDClear films. Using a unique printing process with CMYK and white inks, HDClear3 can be applied in layers, allowing graphics to be viewed from one side of the glazing yet allowing the other side to act as a lightbox with any design or branding you choose. With a 10 year lifespan, our films outlast any other option on the market.

If you want to find out how our films can help you, call us at HDClear today.