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Wherever you go in the world, there is a demand for banking and financial services. From insurance advisors to tax agents and even attorney firms dealing in financial and business law. The day to [...]

Customer loyalty is something that most retailers strive for. Yet it eludes many established stores, even National chains and those with long histories. Consumers are driven by many different [...]

Branding the front of any building can be full of challenges. Whether you’re a retail store, an office or a service provider. You want a combination of clear advertising, branding for your [...]

Local communities have changed so much, traditionally there were probably only a couple of hundred people and with less homes, most people knew what was going on through word of mouth and local [...]

We’ve all come across the screaming toddler in the grocery store. He doesn’t want to be there and he will make sure his parents know it! But think about how much the average family [...]

Friday night, after a long week at work, you can walk into most bars and find a group of working professionals who have finished their week. Usually winding down with a few drinks. Whether [...]

What girl can resist the glisten of a diamond ring? Or a stunning pair of pearl earrings? Jewelry is big business. From fashion brands like Pandora through to the infamous Tiffanys, there are so [...]

Whether overseeing branding for a small independent store or monitoring adherence to brand guidelines, consistency in brand image is of utmost importance. Whether it be a national retail or [...]

The purpose of any advertising is to grab your attention. The ultimate goal is the call to action, of course. But if no one sees your advertising or spots your poster, how will you get any [...]

You’ve seen the quiz. You are shown a tiny segment of a brand logo and, from only a snippet, you are challenged to guess the brand. Pepsi, Coca-Cola, Target. They are all recognisable by [...]