Seeing Double – Why repetition counts!

Think about when you see a poster in the street, you notice it once, you think “wow, that looks great!” But carrying on with your daily tasks you soon forget about it and all too soon, it’s a distant memory. Now consider City Light Pole Banners. Lining your route to work, you may see 10-20 banners promoting an event, by the time you’ve seen the same message 20 times over for a week you will be sure to remember where it is being held, who is hosting and how to book. Ideal for those promoting an event!

Reinforcing the message

Psychologists report that memory is largely visual, and for retention of a memory, repetition is the easiest way to ensure it is understood and absorbed. The more times you see the same message, the more time the brain has to convert the information to the subconscious, becoming something you can easily recall. So consider how useful it is to be presented with an appealing visual, a number of times? Just what we do with City Light Pole Banners.

The recipe for success

Combine a great eye-catching and memorable image with the date and booking details of your event, and repeating this along a busy LA Street, is the perfect way to get your message to everyone. For anyone who does not know your company or business, repeated exposure to your branding reinforces your brand image and logo and helps it stick in the minds of your potential audience and clients!

Why not try it for your event today? Call AGMedia, outdoor advertising specialists, to meet your requirements!