When does a brand become a brand?

We all know how important it is to become a household name in business. If people can instantly recognise your brand, then it makes for much easier sales and marketing in the future. Retail branding is the key to becoming a household and worldwide name. However, when does a brand become a brand?

Retail Branding in action

If you work in retail, you will appreciate how important branding is. Not only is this how you look, but your activities, your products and your whole ethos. Branding is essential for recognition of a need in your customer, the foundation of loyalty, and for overall success.

Think of the big retail names – Walmart, Target – their names are instantly recognisable and there is little confusion over their mission and product portfolio, as they have become established as household name brands. Naturally, the small business or start up does not have the marketing expenditure of the large corporate chains, but to make an impact, there are cost effective ways to build your brand.

Retail Branding – the easy way

Experience counts for everything when it comes to advising on building and establishing your brand. That’s where AGRetail come in, we have years’ expertise working with some of the biggest names in the industry and adapt to the individual. Branding starts with strong visual representation – color , type face and imagery – and getting your consumers to see it.

We offer a range of retail branding solutions – retail barricades are perfect for in a mall or busy street to stand out against competition, or an innovative storefront which catches the eye from the street. In today’s digital era the whole package is essential – an online presence is so important to give your consumer assurance and even online sales.

And yes, we can help. Whether you need a website, social media or a brand image – we are the retail specialists. Contact us today to find out more.